The internet, mobile devices, and social media are having such a profound effect on the way people acquire and share information that it’s changing the course of history. From the latest U.S. presidential and congressional shifts to political unrest in the Middle East, an inescapable truth has emerged: People want to be heard and they want the governments and organizations that serve them to respond to their needs. Failing to do so, as recent events have shown, can inspire a severe backlash that threatens a change in leadership and government stability. Drawing on his extensive political experience and acumen, David Gergen will explain why this is happening and how businesses can avoid the mistakes of government leaders.